Assistant Professor of Advertising Education Course Specialties Background Yang joined the Sandage Department of Advertising in the fall of 2024. She has been actively engaged in academia, teaching a diverse range of advertising and public relations courses. Yang serves as a committee member on the American Academy of Advertising (AAA) Research Committee and as a […]
Email: jiyeonc2@illinois.edu Research Interests Jiyeon is a Ph.D. student at the Institute of Communications Research. Jiyeon studies media psychology and technology-mediated communication. Her research explores cognitive frameworks to understand perceptions that influence information processing and online behaviors. Prior to joining ICR, Jiyeon received her M.A. and B.A. in communication and media from the Ewha Womans […]
Email: hji10@illinois.edu Research Interests Haochen is a Ph.D. student at the Institute of Communication Research. Before joining ICR, she earned her master’s degree in communication from Northwestern University and her bachelor’s degree in public relations with a minor in applied statistics from Boston University. Her primary academic interests focus on the impact of emerging technologies […]
Email: klw6@illinois.edu Research Interests Recent Publications/Presentations Williams, K., McKoy, C. D. (2023, November 17). Abbott Elementary: Utilizing Critical Communication Pedagogy, Intercultural Communication, and Social Justice within the Classroom to Decenter Whiteness. National Communication Association, National Harbor, MD. Williams, K. (2023, April, 13). If Beale Street Could Talk: Representation, Colorism & Black Womanhood. Southern States Communication […]
Email: dw36@illinois.edu Research Interests Duo Wang is a researcher and entrepreneur committed to exploring the convergence of mixed reality and generative AI for the next generation of immersive interaction and 3D storytelling. Research interests include: Awards and Honors Related Links
Email: gd39@illinois.edu Research Interests A storyteller and published author from Fortaleza, Brazil, Gustavo Nery is a Ph.D. student at the Institute of Communications Research. He holds a BA in journalism from the University of Fortaleza and an MA in theatre studies from Illinois State University. Prior to his journey as a graduate student, Gustavo had […]
Email: nz20@illinois.edu Research Interests My research interests encompass the global media industry, China studies, and game studies. Currently, I am focused on two primary research areas. The first area examines the formation of the global video game industry. For instance, I investigate how video games evolved from being perceived as a “digital drug” to becoming […]
Email: gpaxton2@illinois.edu Research Interests Media Literacy, Scholastic Journalism, Visual Communication, Education Recent Publications/Presentations Paxton, G. (2024). The State of Media Literacy Education in Indiana Schools. Common Ground, Bloomington, Indiana. Mudavadi, K., Hwang, J., Wang, W., Paxton, G., Ochieng, J., and Grabe, ME. (2024). Third-Person Effects of COVID-19 Social Media Posts. International Communication Association, Health Communication […]
Email: yujinl3@illinois.edu Research Interests Yujin’s research interests include virtual reality, artificial intelligence, social media marketing, celebrity endorsement, media usage, and cultural analysis. She is a doctoral student at the Institute of Communications Research. She completed her master’s and bachelor’s degrees in advertising from the University of Illinois Urbana-Champaign. Recent Publications/Presentations Lee, Y.*, Fukada, M., Baptiste, P., Du, […]
Assistant Professor of Journalism Education Background Alexandre Gonçalves studies the role of social media in the rise of new social movements. He is also interested in the use of computational methods to understand media ecosystems. During his doctorate, he was involved in projects at the Tow Center for Digital Journalism and the Brown Institute for […]