Q&A with Josh Heuman

Get to know some of our College of Media faculty. Josh Heuman is a teaching assistant professor in the Department of Media & Cinema Studies and the Department of Journalism. He received the 2022 College of Media Award for Excellence in Undergraduate Teaching by a Specialized Faculty Member.  What is your favorite class to teach? We’re not supposed […]

Q&A with Grace Chen

Get to know some of our College of Media alumni. Grace Chen (MS ’10 advertising) is a product manager at Meta.  When did you know that you wanted to study advertising?As a child, I remember being very fascinated with old catalog ads. Throughout my childhood, a lot of advertising consisted of subscription-based magazines and order […]

Q&A with Marisa Peacock

Get to know some of our College of Media faculty. Marisa Peacock has been an advertising lecturer since Fall 2019. What is the best part about advertising?Two things. The first one is simple: Every industry needs advertising—it’s always going to exist. Secondly, advertising is constantly changing and creating. I specialize in social media, which didn’t […]

Isabel Mercado

Get to know some of our College of Media students! Isabel Mercado is a Class of 2025 advertising major. How did you know you wanted to major in advertising? I attended a visual and performing arts high school that allowed me to pursue my academics but dancing as well. I had an advertising assignment in high […]

Daniela Mejia

Get to know some of our College of Media students! Daniela Mejia is a Class of 2025 advertising major.  What excited you the most about majoring in advertising? I became interested in advertising because of how flexible and versatile the jobs are within the field of advertising. I am leaning towards pursuing the more creative side […]

Shiyue (Jennifer) Zhang

Email: shiyue2@illinois.edu   Research Interests Jennifer is currently a Ph.D. candidate at the Institute of Communications Research. Her research aims to equip communicators with theory-driven and evidence-based strategies to navigate the digital landscape more effectively. From a social scientific perspective, she examines how social media messaging strategies in Public Service Announcements (PSAs)—particularly humor and visuals—shape […]

Yan (Anna) Liu

Email: yanliu10@illinois.edu Cohort: 2021 Research Interests Anna’s research lies at the intersection of strategic communication, data and emerging data-driven technologies (algorithms and AI), consumer behaviors, and media sociology. She takes a behavioral approach to study data and data-driven technologies (algorithms and AI) in message design and media exposure for consumer empowerment and societal good. Specifically, […]

Q&A with Patrick Vargas

Get to know some of our College of Media faculty! Patrick Vargas is a professor of advertising. He currently teaches Advertising Research Methods (ADV 281), Psychology of Advertising (ADV 478), and sometimes a graduate-level research or seminar class.  What is your research interest? I study attitudes and persuasion. I also have an interest in stereotyping and prejudice. […]

College of Media
119 Gregory Hall
810 S. Wright St.
Urbana, IL 61801
217-333-2350